An ode to self-expression, Spring 2022 is a timely salute to the energy of youth culture, 50s and 60s Americana and music. This collection champions Scotch & Soda’s relentless optimism, uniting Western details and signature styles with a rock ‘n’ roll attitude – it delivers a wardrobe of bold designs and everyday layers that take you through the season.
With the launch of the new season, Scotch & Soda introduced, for the first time in South Africa, the Scotch and Soda Kids Collection, at the brand’s new flagship store in Sandton City, as well as online. The new Sandton City store triples the size of the original store built in 2014. Located close to the Diamond Walk, the store’s relocation and expansion represent an important step in the brand’s retail success and the demand for a bigger store with a broader offering.
The Kids Collection is an exploration of colour, print and style, celebrating young energy and self-expression. The range is full of fun and unexpected details with a focus on responsible materials and caters for ages 6-14. “We are excited to see this joyful collection added to our offering alongside our men’s and women’s ready-to-wear collections,” says Scotch & Soda.
“For men we see the collection peppered with Western details, varsity Americana-inspired styles, as well as uniquely functional jackets. Key prints for the season are featured in the form of palm trees, cacti as well as desert roads that reflect youthful optimism and memories captured on the road. Tailoring takes on both joyful colours: think Cadillac pink chinos paired with a light blue double-breasted blazer; and classic tones in both smart and relaxed separates that cross day and night.”
Women’s wear mirrors similar themes with Western details evoking 50s Americana: gathered shoulders, balloon sleeves, sleeveless fits and subtle seaming at the yokes are seen on shirts and dresses. Rock ‘n’ roll elements include a statement leather jacket with studs and a bandana lining, wide-leg leather shorts and fringing.
Bold prints elevate day-to-night dressing and create texture throughout the collection. Borrowing from menswear, the collection sees modern, oversized tailoring which is simultaneously striking and feminine. Through pastel tones flow a seasonal lightness in lilac, soft lime and pastel pink. These tones also brighten up denim styles.
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To explore the collection, visit the Scotch & Soda website or one of their stores located in Sandton City, Morningside Shopping Centre, Hyde Park Corner, Gateway Theatre of Shopping or the V&A Waterfront.